If you’re constantly struggling to create content, it might be time to give AI a shot.
According to a 2023 marketing benchmark report, about 44% of marketers have used AI for content creation. But with tons of options out there, which one should you choose?
ClosersCopy vs. Rytr Full Comparison
Today we’re putting two writing bots head-to-head: ClosersCopy vs. Rytr. Let’s see which AI writing assistant will reign supreme in this showdown.
1- Content Quality
Google rewards high-quality content—expert, experienced, authoritative, and trustworthy. So, how do our AI writing tools measure up to Google’s quality guidelines?
ClosersCopy
ClosersCopy uses its in-house AI technology, which is divided into three models: SalesAI, BlogAI, and StoryAI. It also offers content generation using the third-party GPT-3 from OpenAI. GPT-3 is a language model that can generate text that reads as though a human author wrote it.
In short, ClosersCopy can generate different copies on a single instruction. You can also train it to write in your voice by building a copywriting framework for all your content.
The AI can produce an auto-draft based on your keyword, with occasional gibberish content. But give it a specific intent or ask it to complete a thought, and that’s when it shines.
The best part is that you can control the length, context, and creativity of the copy it writes. This way, you get the content that meets your purpose.
Rytr
Rytr relies on GPT-3 and some proprietary data to create human-sounding content. Like ClosersCopy, it offers a variety of copies, including emails, blog posts, and ads.
Need a free AI writing alternative? Here are 7 crucial ChatGPT tips for better blog writing.
On the upside, Rytr can stitch together high-quality results for shorter articles. But while many users love the AI tool, a few aren’t as pleased. Common complaints include repetitiveness and irrelevant information, especially in longer pieces.
So, we did a test and asked Rytr to write a business idea pitch about an AI editing service. Here’s a portion of the generated text: “Our users are already raving about us, giving us a 4.9/5 rating across all reviews!”
The output sounds good, but the thing is, Rytr made up those ratings!
Winner: It’s a tie!
ClosersCopy and Rytr are handy tools for generating basic texts. They are pretty decent at stringing words together but play fast and loose with facts. In other words, you can’t rely on them entirely for accurate content.
2- Features and Best Use Cases
Let’s explore the robustness of these AI writing tools in terms of features and use cases.
ClosersCopy
ClosersCopy uses content analysis to help you write SEO-friendly content. There are tools to audit readability, sentence structure, and keyword density.
The product has a boatload of frameworks, including:
- BAB (before, after, bridge)
- PAS (problem, agitate, solve)
- AIDA (attention, interest, desire, action)
Together with dozens of other structures, you can utilize them to write various types of content. You can also customize frameworks that crank out 600-word outputs in one generation.
The Insights tool is another remarkable feature. It scans and analyzes your document for emotion, density, length, and passive voice. Then, it gives recommendations on how to improve your writing, like adding more sensory words or removing a few words.
Plus, you can check your content’s spam score and identify the problematic content so you can fix it.
Here’s a quick summary of ClosersCopy’s features:
- Grammar checker
- Sentence rephrasing
- Text editing
- Emotion checker
- Image generation
- Plagiarism checker (integrates with Copyscape for a fee)
- Spam detection
- Templates
- Built-in thesaurus and power words
- SEO features
- Support for 100+ languages and regional dialects
- Translator
ClosersCopy lets you make content for the following use cases:
- Blog posts
- Google ads
- Product, YouTube channel, or video description
- Question and answers
- Reviews
- Social media posts
- Storybrand
- Tutorial
Rytr
The platform allows you to tweak Rytr-written content using some nifty editing tools. You can rephrase snippets that don’t quite hit the spot and write a whole new paragraph based on some highlighted text.
Besides, you can expand or shorten sections to fit your word count. Lastly, there’s an append option best suited for academic writing.
Here’s a rundown of Rytr’s capabilities:
- Autocorrect
- Grammar checker
- Image generation
- Sentence rephrasing
- Plagiarism checker
- Text editing (expand, shorten, and append)
- Tone selection
- Native SEO toolkit
- Chrome extension
- Support for 30+ languages
You can create content under these use cases in Rytr:
- Blog idea, outline, and section writing
- Business idea
- Call to action
- Product description
- Social media ads
- Song lyrics
- Story plot
- Testimonials and reviews
Winner: ClosersCopy
ClosersCopy and Rytr have some great features in common. Both have a plagiarism checker to identify copied content. And both can generate pictures based on user descriptions.
ClosersCopy takes the cake for having more tools for making your copy sound better.
Recommended: Rytr & Nichesss full AI writing comparison
3- AI Detection
For a little experiment, we threw ClosersCopy and Rytr-written content at the AI detection wolves. Could these tools sniff out the machine roots of our rival bots?
ClosersCopy
We asked ClosersCopy to write a product description and tested the raw copy using three AI detectors: Content at Scale, ZeroGPT, and seo.ai.
All three AI tools correctly identified the sample text as AI-generated, with seo.ai showing a 99% AI probability.
Rytr
We did the same with Rytr, and it didn’t fare any better. Both seo.ai and ZeroGPT gave it 100% for containing AI-written content.
Winner: None
The fact that AI was detected in our CloserCopy and Rytr samples in all instances highlights the importance of human touch in AI content.
Both writing assistants are useful for generating rough drafts. However, they can’t replicate a human writer’s nuances, creativity, and unique perspective.
4- Ease of Use
Let’s take a look at how ClosersCopy and Rytr stack up in terms of user-friendliness:
ClosersCopy
ClosersCopy has a learning curve, and it may take some time to get familiar with its user interface (UI) and understand all its functions.
Rytr
Rytr has a highly intuitive UI. To write a copy, you select the language and tone first. Next, you choose the use case from a drop-down menu.
You should also supply the topic and keywords (optional) you want to appear in the article. Then, you select how many variants (1–3) of the copy you need and the creativity level of content (none to optimal).
Winner: Rytr
Rytr stands out with its straightforward interface, making it easier for beginners to get started on the platform.
5- Customer Support
Now, let’s compare how the two AI writers handle customer support:
ClosersCopy
Many customers agree that ClosersCopy could benefit from improvements in their customer support. It has a 2.7 Trustpilot score based on 17 reviews, with poor customer service being a primary concern.
To put things into perspective, Rytr has a 4.9 score based on over 2,000 reviews on the same site.
Rytr
Rytr’s positive ratings across prominent review websites speak volumes about its customer support. They constantly gather feedback to improve their services and take time to address unhappy clients.
After submitting a support ticket, you can expect the team to resolve it within 24 hours. That’s how fast and dependable they are.
Winner: Rytr
Rytr has a stronger reputation for customer support.
Recommended: Did you know that you can transform a YouTube video into an SEO-optimized article? Check out this Content Gorilla AI review to know how you can do this in a matter of seconds!
6- Pricing
Finally, which AI tool gives the best value for money?
ClosersCopy
ClosersCopy’s monthly plans range from $49.99 to $99.99 for unlimited AI writing. You also get a 30% discount if you opt for the annual plan.
All packages come with a 14-day money-back guarantee.
Rytr
Rytr gives away a lifetime free plan, which you can use to generate 10,000 characters every month. The Saver plan is $9/month and $90/year for a 100,000-character monthly allocation.
Meanwhile, the Unlimited plan is $29/month and $290/year. Moreover, you get two months free when you subscribe to any annual plan.
Winner: Rytr
Rytr’s free promo and more affordable subscriptions are just too hard to resist.
Overall Winner: Rytr
ClosersCopy or Rytr could be your dependable writing buddy if you know how to prompt them accurately. With some personal touch and thorough editing, you can transform their content into A+ copies.
However, our money is on Rytr. It’s cheaper and easier to use, not to mention it has better customer service.
Why Do You Need an AI Editing Service?
Sure, AI-written content saves you time and mental energy. But does that mean you should hit “publish” without a second thought?
As much as we love our trusty AI writing assistants, they’re not without shortcomings. Check out why most AI-written content needs heavy editing:
1- AI Hallucinations
ChatGPT and its kin have been caught hallucinating before. No, we’re not talking about your handy AI tools getting trippy on some digital psychedelics. When they hallucinate, they imagine information and sell it as gospel truth.
The sad part? They don’t even know when they’re making things up. To be fair, they’re pretty impressive when answering basic questions. But throw in some complicated topics, and things tend to go south.
For example, a user baited ChatGPT to summarize a nonexistent news article, and it wrote a coherent summary out of thin air. Another user invented a plausible-sounding phrase and asked the chatbot about it. To their surprise, the AI fabricated a plausible-sounding answer.
Analysts predict that hallucinations will continue to be a problem with AI technology. So don’t trust AI-written content blindly. AI lies sometimes, and it does so with absolute confidence. Remember the test we did earlier?
Fact-check and edit your AI-generated copy to avoid serving your audience BS content.
2- AI Bias
It’s alarming enough that AI tools can sometimes spread misinformation. To make things worse, they also have biases inherited from their training dataset.
Yes, there are “guardrails” in place to filter biased data. However, users have found that they can get around them using simple tricks.
For instance, a user asked a chatbot to write a computer code that checks a person’s potential as a scientist based on gender and race. The AI model gave a code that favored white males as good scientists.
Even if unintentional, sharing discriminatory messages can damage your brand and reputation. So, edit your AI writing and weed out offensive content.
3- Repetitiveness
We’ve dabbled in more AI copywriting tools than we can count. Sometimes, these tools can sound like a broken record, tirelessly spitting out the same tired phrases and cliches.
AI-written content can lack the depth and creativity of human writing. Plus, there’s always the risk that it might contain flawed or outdated information. Luckily, you can inject some personality and credibility into bland text with the help of an AI content editing service.
4- Plagiarism
AI learns from existing texts and regurgitates them in new ways. Sadly, it can sometimes generate plagiarized content. Let’s take CNET, for example.
The tech media site came under fire after rolling out AI-written, error-filled articles. On top of that, eagle-eyed researchers also discovered that the AI journalist had “borrowed” from published sources without giving proper credit.
To avoid plagiarizing anyone’s work, give your content a thorough review and edit. And remember to run it through a plagiarism checker to ensure it’s all original.
Wrapping Up
With their impressive capabilities, AI writing tools can take up the bulk of content creation at lightning speed. But they come with serious issues, such as hallucinations, bias, and repetitiveness. And once published, it’s all on you.
That’s why editing is such an essential part of the process.
Whether it’s original or AI-generated, our team of human editors will help you fact-check and fine-tune your articles. We’ll also ensure you breeze through the most sophisticated AI detection tools.
Keep your writing fresh and connect with your audience better. Try our AI editing service now!